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I wrote a post on breakoutgeek.com
“Did Someone Say the ‘F’ Word?” Incentivizing Activity with Freebies
Break Out Geek
I recently had the chance to attend PAX West as a special guest. Specifically, I was putting on an informative…September 6 2018, 6:57pm | Comments »
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I wrote a post on breakoutgeek.com
How Marvel Uses Unexpectedness to Increase Buzz
Break Out Geek
Marvel Studios is known for its blockbuster hits including The Avengers, Guardians of the Galaxy, and recently Black Panther. What…July 27 2018, 12:08pm | Comments »
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I posted to my blog
Why It's Better to Bring on a Specialist than Doing it Yourself
A blog post by Kevin
There are many tools out there, especially in the online marketing space, trying to onboard new customers with promises of…June 4 2018, 11:48pm | Comments »
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I posted to my blog
10 Things I Wish I Knew Before Getting into Marketing
A blog post by Kevin
Recently, I've gotten to thinking it would be fun to go to a middle school or high school career fair…May 29 2018, 7:31pm | Comments »
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I posted to my blog
How Fishing and Blue Skies Help Guide my AdWords Advertising
A blog post by Kevin
Online advertising is built in such a way that it seems simple enough—at face value. Set up a couple of…May 14 2018, 2:24pm | Comments »
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I posted to my blog
Making It Shine: Getting Customers to Stick with Packaging
A blog post by Kevin
When you receive a package or present addressed to you, especially an unexpected one, you get a little warm inside.…January 21 2018, 1:09am | Comments »
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I wrote a post on breakoutgeek.com
The Best Chocolate Chip Cookie: Better Content Through Geekiness
Break Out Geek
Chocolate chip cookie recipes are a dime a dozen. Search for the term “chocolate chip cookie recipe” and you’ll find…October 31 2017, 2:29am | Comments »
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I wrote a post on breakoutgeek.com
What Breath of the Wild Can Teach About Marketing
Break Out Geek
Hundreds, if not thousands of video games come out every year. Few come out with such anticipation and fanfare as…October 27 2017, 3:40am | Comments »
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I wrote a post on breakoutgeek.com
Riding the Wind of Unicorn… Frappuccinos
Break Out Geek
It was a typical spring day in 2017. People were going about their lives when all of a sudden fluorescent…October 25 2017, 2:27am | Comments »
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I posted to my blog
A blog post by Kevin
As a marketer, one of the things I enjoy looking at is how others do marketing. Online, marketing is a…October 21 2017, 12:38pm | Comments »
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I posted to my blog
Why Piggyback Marketing is Awesome
A blog post by Kevin
Almost a year ago I was gifted a 3D printer. Even though I did my due-diligence in terms of figuring…October 7 2017, 8:59pm | Comments »
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I posted to my blog
How to Increase Re-engagement with Always-on Coupons
A blog post by Kevin
There are potential customers on both sides of the spectrum who will want what a business has to offer—potential customers…August 26 2017, 12:33pm | Comments »
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I posted to my blog
Experience Improvement Case Study: Hippie's Brew
A blog post by Kevin
I recently had the opportunity to check out a staple in the North Hayward area, Hippie's Brew. They have a…July 8 2017, 12:36pm | Comments »
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I posted to my blog
How Embracing Trends Can Make for Good Marketing
A blog post by Kevin
Unless you've been completely disconnected from the Internet, you know about the success and proliferation of Pokemon Go. As a…August 8 2016, 2:55pm | Comments »
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I posted to my blog
IFTTT Recipes That Are Awesome
A blog post by Kevin
In a previous post, I mentioned about how one's car activity could automatically be synced to a Google spreadsheet. The…June 29 2016, 5:25pm | Comments »
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